Jaye Isham

Vice President, Communications Strategy

Jaye joined the TS Alliance in 2004 as Director of Communications; he was named Vice President, Communications Strategy in 2013. With more than 30 years of experience in healthcare and nonprofit organizations, Jaye directs the TS Alliance’s expansive communications planning and execution efforts; branding, messaging and marketing strategies; evolving digital communications technology including social networking, videos and interactive media; writing and editing; media relations; and event promotion. During his tenure, the monthly unique visitors to the TS Alliance website have more than doubled, from an average of 17,000 in 2004 to 40,000-plus today. In addition, Jaye has been responsible for directing multiple awareness activities including creating the successful “31 Facts for 31 Days” campaign for TSC Awareness Month, which is now used worldwide each May. He was also instrumental in launching the #IAMTSC public service announcement (PSA) and micro website campaign, which garnered media placement values of more than $1.1 million. Jaye earned a BA degree in Mass Communication from Texas State University. He previously held positions with several nonprofits, including Montgomery Hospice Society, Montgomery General Hospital, National Multiple Sclerosis Society Houston Chapter, and Scott & White Clinic/Hospital in Temple, Texas. An avid movie buff, he spends most of his spare time being bossed around by his four mini pinschers, playing guitar and bicycling. He lives in New Mexico with his husband Larry.

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